GOGORO-OCO

2030 GOGORO PERSONAL PROJECT | SUMMER 2022 (DESIGN), FALL 2023 (CMF)

cmf | exterior & interior design

software- photoshop, illustrator, vred, keyshot, alias, substance | A.I. generated moodboard images

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Taipei’s streets get very congested.

The small footprint of scooters combined with larger cars on the road make life difficult for both riders and drivers

How might we… Improve the tried and tested scooter in an autonomous world?

Brand Analysis

Form design and CMF

EXTERIOR/INTERIOR DESIGN

Focus- Flexible, Narrow Track Package and Interior / Instantly Iconic Design

CMF

Focus- Celebrating Taiwan / Localized Sourcing= Sustainability

BASE

Radiant Formosa

MATERIAL HIGHLIGHTS

Radiant Formosa

DIGITAL “MATERIAL TRAY”-RADIANT FORMOSA

Annie’s sunglasses, sports tee, spilled drink, and banana reveal her morning routine of taking a jog around Taipei city. Taipei 101’s mass steel damper is seen in the background, alluding to the material and finish of the vehicle. The Taiwanese taxi sign is a familiar callback to the ride share service of years past.

BUILD BOOK

Radiant Formosa

MID

Adrenaline Afterburner

MATERIAL HIGHLIGHTS

Adrenaline Afterburn

DIGITAL “MATERIAL TRAY”-ADRENALINE AFTERBURN

Annie’s VR glasses are the biggest giveaway that she’s entered the Meta-training world, as her training shoes, a pair of weights, and yoga mat also implies. The drifting spacer knit fabric evokes a sense of agility and sports-utility. The lighting is constantly shifting between high-chroma, iridescent color spaces, alluding to her immersion into the augmented, shifting environment.

BUILD BOOK

Adrenaline Afterburner

LUX

Subtle Serenade

MATERIAL HIGHLIGHTS

Sunset Serenade

DIGITAL “MATERIAL TRAY”-SUNSET SERENADE

Crystals floating in the scene reveal a sense of formality and sense of occasion, representative of Annie’s glamorous night gala event. The softness of the turquoise dress and leather fabric harken to the gracefulness of her attire and to the carefully selected materials adorning the interior. The mysterious black textures hint at the weathered steel finish, a beautiful artisan effect that only reveals itself fully under perfect lighting.

BUILD BOOK

Subtle Serenade